Buy the books!
Build your knowledge and expertise with Mel’s practical guides to change and internal communication.
Each book comes with a pack of tools and templates to help you put the knowledge into practice, quickly!
Change Isn’t Hard: a practical playbook for people-centred change communication
By Mel Loy
Change in businesses of all shapes and sizes is happening more frequently than ever before. Whether it’s something small like a new process, through to a completely new business strategy, or anything in between, people are being bombarded with change.
The challenge we face is not just change fatigue, but a poor track record of successful change. Given change is the ‘new normal’, we have to do it better.
A key element of successful change management is communication, but while change management processes abound, no specialised communication processes have been developed.
Until now. This book is designed to provide a practical, step-by-step guide to successfully communicating change. Drawing on decades of experience and the research of international behavioural scientists, the EPIC Change Communication Framework (™) provides a process anyone can follow to successfully communicate change.
Less Chatter, More Matter: the SKILLS to get your communication to cut through the noise
By Mel Loy
We live and work in a noisy world. Each day, every person sends and receives dozens of messages, whether it’s through email, text message, chat apps, Zoom calls, social media, phone calls … or anything in between.
So in this environment, where noise is at an all-time high and everyone’s battling it out in the attention economy, it’s becoming harder and harder to cut through.
But what if we could take the lessons learned from behavioural science, and apply them to business communication, to make our messages stand out and sink in?
That’s what this book is all about! You’ll learn:
The SKILLS Framework - a set of rules to make sure people actually read your messages and listen to you speak
The different communicator archetypes, and how to address their weaknesses and make the most of their strengths
How to tap into the way humans think, so you deliver your message in a way that works.
